The Story of Air Max: 90 to 2090 | Air Max Day | Nike

  • Am Vor 11 Monate

    NikeNike

    Dauer: 24:32

    "The Story of Air Max: 90 to 2090" tells the story of the shoes’ rule-breaking ethos and universal impact on sneaker culture.
    Directed by Danny Lee
    Produced by Calico
    Subscribe to our channel! de-film.com/us/nike
    Nike strives to bring innovation and inspiration to every athlete* in the world. (* If you have a body, you are an athlete.)
    Our mission is what drives us to do everything possible to expand human potential. We do that by creating groundbreaking sport innovations, by making our products more sustainably, by building a creative and diverse global team and by making a positive impact in communities where we live and work.
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Nike
Nike

What's your all-time favorite Air Max sneaker?

Vor 11 Monate
Rohansinghh
Rohansinghh

97 op

Vor 3 Tage
Goose man
Goose man

The vgrs

Vor 4 Tage
Josh On 60 FPS
Josh On 60 FPS

It’s between 90s and 97

Vor 6 Tage
weeddegree
weeddegree

90 surplus one khaki, lightening green pouch 👌🏻

Vor 7 Tage
h b
h b

90

Vor 8 Tage
Speedy González
Speedy González

Next model.... .air progresss....

Vor 2 Stunden
Speedy González
Speedy González

Sucks.....

Vor 2 Stunden
Dennis Kraayenbrink
Dennis Kraayenbrink

GABBER!

Vor 2 Tage
Another User
Another User

I usually skip 30 seconds adds, just watched 24 minutes ad. Nike got game!

Vor 3 Tage
Rohansinghh
Rohansinghh

Team Nike all the way

Vor 3 Tage
Drmoufer
Drmoufer

Imagine walking into the nike hq wearing Adidas

Vor 4 Tage
Lxx xx
Lxx xx

5:09

Vor 5 Tage
Lxx xx
Lxx xx

7:17

Vor 5 Tage
Stanley 2916
Stanley 2916

I have Nike Air Max Fusion

Vor 6 Tage
benac 1
benac 1

7:00

Vor 7 Tage
Saint-Vacheron
Saint-Vacheron

3:42 that shoe is sickk!

Vor 7 Tage
h b
h b

In amsterdam air max 90's will never be out of fashion!!

Vor 8 Tage
DoetErNietToe
DoetErNietToe

And the gabbers who go through 10 air max a year bec of the hakken at thunderdome and other gabber partys

Vor 10 Tage
John Mega
John Mega

I just really got into sneakers and the 90s are my go to. Great vid on the background for sure

Vor 10 Tage
Danilo Ucles
Danilo Ucles

Why is it that the common denominator about Nike is minorities glorifying their shoes and their "history"?

Vor 11 Tage
#DroneLA RudyTon Armijo
#DroneLA RudyTon Armijo

Funny 90’s growing up story: My mom once told me that I couldn’t have “Nike air’s” I could only buy “Nike’s” cuz the airs are too much. Explaining that they are one and the same was mind blowing for her

Vor 12 Tage
Tejaan Music
Tejaan Music

https://youtu.be/u2CUK-Rgdoc Never

Vor 13 Tage
FallingLeaf
FallingLeaf

I'm glad Nike makes these kind of videos it will help the next generation hundreds of years later of kids to be inspired good job NIKE!

Vor 15 Tage
Ballroom Blitz
Ballroom Blitz

GABBEEEEEER

Vor 15 Tage
#52 L Lewis KK&C
#52 L Lewis KK&C

95S FOR ME

Vor 17 Tage
Satender Kundu
Satender Kundu

I've the 2090s and hands down they look cool but I feel they lack some snugness in middle and towards the back of the shoe coz I always feel like my feet is sliding towards front of the shoe. They need to do a face-lift or something coz the shoe's grip and snugness needs to be uniform in front mid and back.

Vor 20 Tage
DaveChiltern
DaveChiltern

do 2090s give more height than 90s?

Vor 7 Tage
frEEMan joey
frEEMan joey

🤔🙂👍'87

Vor 21 Tag
Lower Westside Design
Lower Westside Design

This is a different story than the one Jimmy Fallon told on his show.

Vor 23 Tage
Andy Gershon
Andy Gershon

I thought a kid with Cerbral Palsy asked Nike in 2012 to help design a shoe that didn't need hands to put on? Where is that story or credit?????

Vor 23 Tage
Andrei Lenartowicz
Andrei Lenartowicz

17:03

Vor 27 Tage
飯塚忠光
飯塚忠光

🐲🐯🐘🐍🐴🐮🐸🐑🐺Animalmotif👟

Vor 29 Tage
飯塚忠光
飯塚忠光

ナイキのデザインも、楽しいね🙌 1度デザインしてみたい、光と数字🔢複雑なデザイン

Vor 29 Tage
Luke Barnes
Luke Barnes

I’ve got a picture of my air max from 2013 they were my favoruite ever and I have no idea what they’re called I want to buy them again so bad, if anyone’s expert can you help me pleaseee

Vor Monat
GD Designs
GD Designs

Wish they would have spent more time talking about design aesthetics and less glorifying the shoe as if it is something divine...And they just totally glossed over the 2090's instead of talking about the how's and why's of the design...Oh well, a nice 24 minutes either way...

Vor Monat
hmzz
hmzz

Please bring back 90 essentials

Vor Monat
Alexis Rose
Alexis Rose

people were surprised at a black sole? lol

Vor Monat
Skylon Pro
Skylon Pro

In London they were being worn on the streets as soon as they came out, which was long before the Grime scene emerged. Would have been nice to have mentioned the Hardcore/Jungle/Drum&Bass scene.

Vor Monat
Alexis Rose
Alexis Rose

I wonder how these people got where they are? (besides hard work) like how do you just become the top nike designer?

Vor Monat
Alexis Rose
Alexis Rose

I wish I could know more. is there designated teams for track suits? then shoes? then outewear? then colour ways? or is it a small team that does it all? AHHH

Vor Monat
Lê Văn Thuận
Lê Văn Thuận

I wanna buy Air Force 1 para noise 2.0. if someone else has that one, can you sell that?

Vor Monat
Simon Heron
Simon Heron

90 duck Camo's, Japan 97's and silver bullets. OG Volt 95's, TN's, first Vapormax. I could go on and on and on....! Oh and I forgot Air Max 1's and well!

Vor Monat
ive gotit
ive gotit

Love the air max 90 Did a nike bye you on the air max 90 I'n black an white "love them". Air max is so so comfortable an always look good.

Vor Monat
Paco Sanchez
Paco Sanchez

One of the coolest shoes ever created.

Vor Monat
DrVince
DrVince

Air Force 1 is knocking😉

Vor Monat
PicosPaul
PicosPaul

please please please please bring back the BW classics

Vor Monat
Milos Kecojevic
Milos Kecojevic

Želim Đusa u sledećem dokumentarcu.

Vor Monat
Air Max
Air Max

I like DC Shoes :D

Vor Monat
LE RUN CLUB
LE RUN CLUB

HISTORY. LEGEND. ICON.

Vor Monat
GO BABY! GO!
GO BABY! GO!

Just ordered a pair customized them myself black base and sole with a blue and gray top!! Cannot wait!!

Vor Monat
frankymacf
frankymacf

The 2090 drawing way too much influence from the ugliest trainers ever conceived. Yes, Yeezys.

Vor Monat
Trev WIlliams
Trev WIlliams

This generation doesn’t have their own shoe, because they y’all keep releasing our generation’s stuff

Vor Monat
SPEED. HANTU
SPEED. HANTU

airmax 90 the best

Vor Monat
K Gregg
K Gregg

I Love this vid! I have 70+ AirMax and now I get to watch my children step out in the same sneakers I grew up loving!! The 90s and 95s are my fav!!

Vor Monat
john
john

thank you for making the infra reds again :)

Vor Monat
Marouen {in Quran we trust}
Marouen {in Quran we trust}

LIAR

Vor Monat
어린이
어린이

airmax2090 is a completely failed design. need to get out of that line up. And that's where the airmax ‘flyease’ should be in. It is a very revolutionary design, indeed handy shoes. If you try them on, you'll know what I mean.

Vor Monat
Flashbang8696
Flashbang8696

It sound more like air flex

Vor Monat
Yellow Devil
Yellow Devil

That French designer chick is pretty hot!

Vor Monat
Tim
Tim

Unpopular opinion: air max 95 is the best looking air max.

Vor Monat
Hoang Mai
Hoang Mai

Good service, prompt response and extremely good product especially for your modern style and feet http://shoescorners.com/product/ankle-boots-men-black-large-size-winter-boots-men-shoes-warm-fur-snow-boots-men-wear-resistant-adult-male-tennis-5uik/

Vor Monat
Marcel
Marcel

In the 90s Netherlands the air max was THE hooligan shoe

Vor Monat
Travel And Eats
Travel And Eats

Game: “ I’ll kill you if you try me for my air max 95s”

Vor Monat
A A
A A

This is why Nike is trash. They’re gonna foreground a sneaker design to literal struggles for freedom and anti racism. Behave.

Vor Monat
Timothy Smith
Timothy Smith

Damn straight air max are everywhere in Europe I been wearing 90’s everyday since they were released imo best trainer ever

Vor 2 Monate
Esho Hero
Esho Hero

Which Nike’s is the lady wearing in the beginning?

Vor 2 Monate
danny 1993
danny 1993

Used to love the old air max 90s these new ones are a no from me you have ruined them

Vor 2 Monate
Mark
Mark

They should bring back some of the styles of the late 90's back like the ACG Air Terra Ptarmigan

Vor 2 Monate
R33C3
R33C3

These have got Tron all over them.

Vor 2 Monate
AllaboutheWaves
AllaboutheWaves

I like that 110 nickname they gave em.

Vor 2 Monate
Eduardo Diaz
Eduardo Diaz

ONE OF MY TOP 5 NIKES THANKS

Vor 2 Monate
hogwarts tea
hogwarts tea

me over here with vans: *interesting.*

Vor 2 Monate
DaveChiltern
DaveChiltern

yeah vans are nice but the downside are the thin soles, they don't give any height.

Vor Monat
Jarvis Rothenburger
Jarvis Rothenburger

The OG still better than the new ones .

Vor 2 Monate
Bl1tzTurk
Bl1tzTurk

- AIR MAX 90 -

Vor 2 Monate
Luke Croker
Luke Croker

I love 270s they are stylish and comfy

Vor 2 Monate
DaveChiltern
DaveChiltern

Tru but they're quite big, a friend of mine wears 270's in a size 9. If I put my vans in next to his nikes it looks like I have midget feet though I wear a size 9 as well 😂

Vor Monat
Sridevi T J
Sridevi T J

Wow 😳

Vor 2 Monate
T O A D I E
T O A D I E

These corny mfs: how you gonna expect new sneaker heads to know. New Sneaker heads: huh huh time to resell more nikes.

Vor 2 Monate
Adrian Lazaro
Adrian Lazaro

Satellite gadget show

Vor 2 Monate
breaka1
breaka1

just receive my og 90 today......thats what brought me here hahahahahahahhaha personally it stops after 1998 and tn's......for me

Vor 2 Monate
Leon Rowe
Leon Rowe

97 look dope but are bare uncomfy manll stick to the 90s n tns

Vor 2 Monate
Gerard Ligonde
Gerard Ligonde

The political offence finally face because arch contrarily subtract round a changeable israel. naive, itchy difference

Vor 2 Monate
Jay fritz
Jay fritz

If only they'd use better quality outsoles so , when the white dye fades, they don't turn grey and look like they need binning.

Vor 2 Monate
Antonio Guastafierro
Antonio Guastafierro

The frantic voyage corroboratively stare because libra proximally name regarding a brown pharmacist. magical, tame snowman

Vor 2 Monate
jdmguy20
jdmguy20

i

Vor 2 Monate
어린이
어린이

airmax 2090 is worst. really bad.

Vor 2 Monate
Mike Lowry
Mike Lowry

It is trash

Vor 2 Monate
Marc P
Marc P

Airmax 93

Vor 2 Monate
FUSI0N X
FUSI0N X

nah fam they ugly.

Vor 2 Monate
Antonio Guastafierro
Antonio Guastafierro

The cold relation probably wobble because candle socioeconomically exercise pace a colorful faucet. ossified, big waste

Vor 2 Monate
Tidiani SIDIBE
Tidiani SIDIBE

WaIt ThEy DiDn'T tAlK aBoUt AiR mAx 270

Vor 2 Monate
Heng De Backpackerz
Heng De Backpackerz

how to edit at 1:02 (reveal hand writting) effect ?

Vor 2 Monate
Destiny Emma
Destiny Emma

The various drama eventually polish because watchmaker multivariably trade amid a serious network. various, eminent vein

Vor 2 Monate
Thanos is Right
Thanos is Right

2090 is so comfy. i wish nike would make this kind of comfort in every sneaker they make including the classics. jordan 1 sole is so uncomfy. they had the flyknit versions of jordan 1 but so hard to get outside US

Vor 2 Monate
DaveChiltern
DaveChiltern

true, and it looks like 2090's give a good bit of extra height?

Vor Monat
釣り吉餐餅
釣り吉餐餅

Nike is Liar Nike support China Communist Party and NIKE is cracking down on Uighurs. NIKE made Fake CM about Japan. No Nike, Don't buy Nike. Nike is Fake and Liar

Vor 2 Monate
MUSAB HASHI
MUSAB HASHI

My Nike Airmax 720 just popped :( RIP 2020-2020

Vor 2 Monate
TRL Z
TRL Z

97 ugly as hell, 90 boring looking, OG BW is the one!

Vor 2 Monate
Alina T
Alina T

The fact that all of them are rocking colorways of AM90, my favorite silhouette. 💥💥💥💥💥💥👌👌

Vor 2 Monate
Justin Lapointe
Justin Lapointe

Me designing shoes for fun: Tinker Hatfield is my god.

Vor 2 Monate
Mr. Satyre
Mr. Satyre

Nike is pro-slavery. https://news.yahoo.com/nike-coca-cola-apple-among-151225217.html

Vor 2 Monate
Random-TV
Random-TV

SHAME THE AIR UNIT GOT SO SMALL, BACK IN THE 90'S THE AIR UNIT WAS WAY BIGGER, ESPECIALLY ON THE 180'S, NIKE PLEASE BRING BACK THE OLD AIR UNIT 👍

Vor 2 Monate
afterhours
afterhours

Soundtrack is on point

Vor 2 Monate
Mike Mountain
Mike Mountain

Got 97 for my 9th bday, expensive but mother saved up some money, and was able to wear them once to the pool where my bday party was with 10 friends... when changing again in the big shared lockerroom gone were my 97s, never ever i got the precious gems again cuz ppl get jealous... haha so sad

Vor 2 Monate
Soola2x Fan6969
Soola2x Fan6969

My first shoe was a air max 90 kids and was size 3.5 now I wear size 10

Vor 2 Monate
Peter McCaslin
Peter McCaslin

You should have done a section in the video speaking about the Air Max 91 BW And by the way the 2090 sucks

Vor 2 Monate
XxBleedZxX
XxBleedZxX

Got the air Max 2090 magma orange only 79 dollars Black Friday sale

Vor 3 Monate
Michael Choe
Michael Choe

They didn't say much about the AM 2090's...

Vor 3 Monate
K pop sucks
K pop sucks

17:07 on the right wall, is that what i think it is?

Vor 3 Monate
Javier Beunza
Javier Beunza

This shoe is ugly as ffffffff. Nice way to mess up a good thing going.

Vor 3 Monate
It's Dawson
It's Dawson

I absolutely love my all black 270s, I have the wolf grey and all white 2090s which I can see being an icon of the 20s and beyond👌

Vor 3 Monate
DaveChiltern
DaveChiltern

True but they look quite big, a friend of mine wears 2090's in a size 9. If I put my vans in next to his nikes it looks like I have midget feet though I wear a size 9 as well 😂

Vor Monat

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