Blitzscaling 18: Brian Chesky on Launching Airbnb and the Challenges of Scale

  • Am Vor 5 years

    GreylockGreylock

    This is session 18 of Technology-enabled Blitzscaling, a Stanford University class taught by Reid Hoffman, John Lilly, Allen Blue, and Chris Yeh. This class features Reed Hoffman interviewing **Brian Chesky**, the Co-Founder and CEO of Airbnb.

Vedant Goyal
Vedant Goyal

53:18

Vor 7 Tage
Kyu-Hun Lee
Kyu-Hun Lee

This is the most amazing talk I've ever listened to and watched the entirety of.

Vor 15 Tage
Lepi Doptera
Lepi Doptera

He scaled it really nicely to a $4.6 billion loss in 2020.

Vor 20 Tage
Rios Dellacueva
Rios Dellacueva

as I identify as rapist/voyer I dont think it was the worst ideas so far

Vor Monat
J W
J W

Considering I slept in place literally next to a f**king swamp, perhaps they called scale up their "Quality Control"..... :-/

Vor Monat
iceescape
iceescape

I love how he describes the product as being the user experience. Whereas Facebook's product is the actual user and their data, which is toxic, but AirBnB's model is a positive one.

Vor Monat
Celsa Celsa
Celsa Celsa

The thick chicken conformably fence because america laterally trust given a versed land. cheerful, heavenly heavy hellish offence

Vor Monat
David Kuo
David Kuo

Every time I rehear this story, gives me new inspiration!! So amazing interview and sharing~

Vor Monat
draiz fabian
draiz fabian

I learned nothing from this

Vor Monat
G. Barios
G. Barios

second time here. inspiring af.

Vor Monat
Ben Tao
Ben Tao

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Vor Monat
정주원
정주원

The tranquil swordfish utrastructurally shrug because avenue strikingly head over a unwritten fine. cumbersome, inexpensive fired

Vor Monat
Terracraft
Terracraft

Nice and early

Vor Monat
brandonbaunach
brandonbaunach

Is that jack ma in the dark blue puff jacket lol

Vor Monat
Chris Gate
Chris Gate

Did Brian Chesky start the Nads???

Vor Monat
Kartavya Ramnani
Kartavya Ramnani

Oh man, I have watched it twice in a single day, that's how much i loved it but how is Brian surviving these covid times given he keeps touching his face !!

Vor Monat
Sl
Sl

this is 5 years old

Vor Monat
Vishwajeet Vaze
Vishwajeet Vaze

I came here to comment for a third time as u cn c this s the best video ngl

Vor Monat
Will Medrano
Will Medrano

I agree, this is the worst idea to work. Congratulations to Brian on such a success!

Vor 2 Monate
Zeo Hattori
Zeo Hattori

It really is a blessing that Reid Hoffman and the others (John, Allen, and Chris) are the interviewers and are able to flow these interviews wonderfully. Usually, interviewers that are held by people of the same class of achievements tend to let their ego fill in the space of the interviews, causing frictions. No hate on this podcast, but "This Week in Startups" (TWIS) is almost a perfect example of this, though I do very much enjoy the podcast. Anyway, I just appreciate Mr. Hoffman for letting the guest give their 2 cents in a very welcoming way. All entrepreneurs have their own stories and drive they just want to share, Thank you for sharing this class.

Vor 2 Monate
Vishwajeet Vaze
Vishwajeet Vaze

Can someone suggest me similar interview like this plz

Vor 2 Monate
Vishwajeet Vaze
Vishwajeet Vaze

Worth watching 🙏

Vor 2 Monate
Adil PRIME360
Adil PRIME360

I just not like him as a person 🙄

Vor 2 Monate
Carlton mujem
Carlton mujem

3:12 just saving cool quotes don’t mind me.

Vor 2 Monate
RZX TA
RZX TA

我知道 你說啥 你已找到自己要的東西

Vor 2 Monate
Habib Sadman
Habib Sadman

The one ukrainian prospectively sin because court histochemically glow around a laughable susan. utopian, pushy description

Vor 2 Monate
Kingdom Cre8tive
Kingdom Cre8tive

I dont get it my airbnb was the best experience but the owner wants me to leave a 1 star? They left the keys in the door lol 😆

Vor 2 Monate
Phantom
Phantom

1:00:00

Vor 3 Monate
Zaid Hussain
Zaid Hussain

50:00

Vor 3 Monate
Benedict GS
Benedict GS

Leader have conviction

Vor 3 Monate
Benedict GS
Benedict GS

Making a market

Vor 3 Monate
Benedict GS
Benedict GS

enemy of a startup is everyone's life

Vor 3 Monate
Muhammad Sameer Ali Khan
Muhammad Sameer Ali Khan

Reid himself possesses a river of startup knowledge but It's really amazing to see how carefully he is listening to Brian like he's also learning like rest of the class. Cheers to you Mr. Hoffman ✨

Vor 3 Monate
Fan Gao
Fan Gao

thank you for uploading this video!!! Students in Stanford are so lucky !!

Vor 3 Monate
afzongho
afzongho

Damn, I want to start a company but Youtube already exists. (Great talk !)

Vor 3 Monate
Rohit khandelwal
Rohit khandelwal

Is that a sanitizer ? I guess there is case of time travelling in Stanford.

Vor 3 Monate
Phantom
Phantom

58:00

Vor 3 Monate
Gustavo Mas
Gustavo Mas

My god, Brian Chesky is right there with Elon Musk!

Vor 3 Monate
Trilogy Mods
Trilogy Mods

Apartment replication in the office? This guy has a stroke of genius.

Vor 3 Monate
Sifty Fix
Sifty Fix

38:00 How to reinvent the office? Hire an american writer to rewrite the thing for a different audience.

Vor 3 Monate
Anubhav
Anubhav

If you're pressed for time; watch 60min onward till the-end.

Vor 3 Monate
Brett Warniers
Brett Warniers

Kept rewinding this to really absorb all of this. This is one of the most insightful and inspiring talks about start-ups and business I've heard. Hearing the stories and lessons from people like this gives us a glimpse into their perspective on our own lives, and helps us think about things in new ways. Thank you!

Vor 3 Monate
Joe Shmo
Joe Shmo

Interviewer/interviewee dynamic for given speaker was flawless. Rare, thankyou

Vor 3 Monate
0komi
0komi

he touched his mouth 537 times throughout this interview

Vor 3 Monate
Mark M
Mark M

Adderall😜

Vor 21 Tag
Aleksandar Krsmanovic
Aleksandar Krsmanovic

Feels like his brain is going 100 mph. Great video 👍

Vor 3 Monate
Ya boy CJ
Ya boy CJ

Jesus Christ this was one of the most insightful videos I have ever watched in my life. How is it so jam packed with knowledge... Respect to the MC and Brian Chesky

Vor 3 Monate
Karim M.
Karim M.

You can see Jack Ma managed to sneak in @ 3:01

Vor 3 Monate
Bour Young Li
Bour Young Li

Summary Three clicks rule - Used to simplify the complexity of a problem Investment thesis: Document that recommends investments based on research of their potential for profit. Enemy of a start-up is everyone else’s life Best advice he has received: “It’s better to have 100 people love you, than a million customers that just sort of like you.” Focus on a 100 people to love your product/service so others will share the same feeling when it spreads To accomplish this, FOCUS ON THINGS THAT DON’T SCALE: Meet them and understand the problems that pop up (In this case not being able to upload a photo onto a computer) After gaining traction, THEN work on how to scale the business. Ramen profitable: Startup makes just enough money to pay for living expenses Once they had investment from Sequoia Capital, they transition from building a product to building a company that builds the product. Network effect: The more people that utilise the service, the more valuable it becomes Red tape: Excessive bureaucracy to rules and formalities 5 star review- What people expect. More than 5 is overachieve/overdeliver what you offered. Airbnb - The website and application is a storefront for communication. What customers are buying is the experience of hospitality and the idea of belonging. Storyboard every moment of the experience and be responsible for both online and offline part of the product (They’re a online to offline business) Design is not how something looks but how something works - Steve Jobs Eg. of his - Made their office into looking like someone else’s home to feel comfortable and to express their core values. (Example of their core value - Notion of being passionate of giving and hospitality) Airbnb - This is not a job, not even a career but a calling, a passion. An old parable: 2 men laying bricks. One person says he’s building a wall while the other said he’s building a cathedral - Mentioned by Simon Sinek Airbnb isn’t building a website or an application, but a mission The companies that get disrupted the most are those that are disconnected with their end customer. Brian Chesky went to live in different homes for a year to embrace his product. His definition of culture: Shared way of doing things and separates them into weak and strong cultures. Strong culture: Everyone was passionate and on a mission with a set way certain things were done. (But not dogmatic) Along with a series of beliefs and a few governing ideas. Founders impose a way of doing things that people buy into. The most important cultural decision you make is the people you surround yourself with. Second most important is removing people that don’t fit in it. (In this case, hiring people) Core values council - 12 people that are experts in the value and the culture. Adviser group to the company. The culture had to be timeless and fundamental. Should not be changed under any technological conditions Control as few things as possible that create the biggest impact. The most important factor for scaling for him (other than picking the right co-founders): Hiring people and then management of the people hired Move from intuition to data informed. (Not that important in the beginning) Person to person interactions > Pre-product market fit data Thinking long-term. Having a plan, road-map, strategy A/B testing or User experience research methodology (Or split testing): Run an experiment with two variants A and B and see which is most effective Cohorting: Having a group of people with shared characteristics (Eg. Personality tests) For him, management was learnt through trial and error Mistake - Immediately appease people that complain. (Basically reward people that complain and people that don’t complain become disenfranchised then eventually leave the company) “Every six months is a totally different job” - Brian Chesky is a better quote than “It’s a promotion every six months you keep your job”-Former CEO “It took me 4 years to learn how to paint like Raphael, it took me a lifetime to learn how to paint like a child” - Pablo Picasso For him, the best way to scale is: Curious Open-minded Welcoming Adventurous NOT a know-it-all Be shameless about getting feedback (Surround yourself with smarter and more experienced people) Stages for building the company Survival - Making sure it doesn’t collapse tomorrow Firefighting - Having resources but scrambling to make the best use of it (Capital, employees) Existential threats -Government relations and people copying you to make you obsolete (Like the Samwer Brothers) “You’re missionaries, they’re mercenaries. Most of the time missionaries win”- Paul Graham Brian Chesky’s mindset: My biggest revenge on you is I’m going to make you run this company long term. Ultimately won with a better community and a better product (latter was advice from Mark Zuckerburg) For government relations - Kill them with kindness, sure them you want to be partners “It’s hard to hate somebody up close.” So he met with people that ‘hated’ him so they at least understood him and at the very least ‘hated him less’. “Starting a business is like jumping off a cliff and landing on an airplane on the way down” - Reid Hoffman Biggest thing for Brian Chesky - “Biggest thing that I had to learn was learn” You can’t learn everything about a topic. Learn about the definitive source of the topic High output management (Also recommended by Tobe Lutke the CEO of shopify) Most people will help you if you ask the question. Biggest reason people won’t help you is because they don’t get asked. He was there when the terrorist attack happened in Paris The feeling of that physical safety was a similar feeling when starting up the first 4 years of AirBnB...although for different concerns Humbling realisation at the moment is the magnitude of his responsibility Picking co-founders Better than you or at least equal Deeply trust and like Ideally have a long history with them Complimentary skills > Overlapping skills Best way of becoming an entrepreneur Just start and create things for people Don’t learn how to start JUST START. (Be slightly impulsive) “You have to be passionate about the things you do because there will be days that’ll be so hard, it’s easy to stop believing in it” - Steve Jobs Leaders are people other people would follow. Reason being their conviction. Have a conviction it would work. It happens over time and through repetition of talking, thinking, working with other people on it and having real life experiences. Wasn’t much of losing conviction but having the wrong mental model of what to pursue. “What have you discovered that no one else has?” - Paul Graham Discovery happens when you solve a problem for yourself and it’s really cool if others knew about it Dumb venture capitalist trap: There’s no market for this. Invest in the founders and the product Eg. Brain Chesky’s discovery was that staying with people in their homes was deeply rewarding and saved money. Non - intuitive and not obvious. Foreshadow emerging markets rather than existing markets (Book: Blue ocean strategy) His difficulty at this moment: Shifting from a single product company to a dual product company

Vor 3 Monate
Ridz
Ridz

Wow. Nice !

Vor 3 Monate
Ivan Rivera
Ivan Rivera

Maybe youtube wants me to start a business .

Vor 3 Monate
Tierney Rose
Tierney Rose

Wow! What a great story. This makes me feel like anything is possible.

Vor 3 Monate
Shubhang Jain
Shubhang Jain

1:35:10: Well Well, look who we have here, Jack Ma from Alibaba.

Vor 3 Monate
Brandon Demetrius
Brandon Demetrius

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Vor 4 Monate
C Plus Plus Sized Dick
C Plus Plus Sized Dick

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Vor 4 Monate
C Plus Plus Sized Dick
C Plus Plus Sized Dick

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Vor 4 Monate
C Plus Plus Sized Dick
C Plus Plus Sized Dick

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Vor 4 Monate
C Plus Plus Sized Dick
C Plus Plus Sized Dick

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Vor 4 Monate
C Plus Plus Sized Dick
C Plus Plus Sized Dick

1:25:00 Feelings

Vor 4 Monate
King kong
King kong

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Vor 4 Monate
Craig Tries
Craig Tries

Brian's a great speaker and what he says in this talk is so captivating. Top talk

Vor 4 Monate
Aaron Chew
Aaron Chew

This is really insightful. I’m saving it!

Vor 4 Monate
Mario Molnar
Mario Molnar

The density of useful info in this is amazing

Vor 4 Monate
Seven 7
Seven 7

Pretty much this guy has collected profound knowledge from really smart guys like Steve Jobs and the book of “Start with Why” - and the usage of that knowledge in a practical way, got him the Airbnb and its success.

Vor 4 Monate
Jonson kupper
Jonson kupper

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Vor 4 Monate
Diego Dawson
Diego Dawson

Just the same way I saw testimony of how Austin helped a man make -$50,000 weekly Profit I tried now am also sharing my testimony with over,$10,000 from the company thanks for the good did he has done for me for this short period of time

Vor 4 Monate
Diego Dawson
Diego Dawson

-+/1/5/3/0/4/2/8/5/8/70/W/h/a/t/s/A/p/p/ / A/U/s/t/In/

Vor 4 Monate
John I.
John I.

This guy is the reason I bought Airbnb Stock and won't let it go even if the price tanks for some time. I have 100% faith in him and his ability to grow the company bigger and bigger and bigger

Vor 4 Monate
tooshay
tooshay

Great interview. And your nemesis actually motivated your success by scaling up quickly. Send him a thank you

Vor 4 Monate
David
David

Smacks lips 4300x*

Vor 4 Monate
Yagel Kaidar
Yagel Kaidar

a nuisance

Vor 4 Monate
Ras121
Ras121

This is gold. Solid gold.

Vor 4 Monate
TIMOTHY NGUYEN
TIMOTHY NGUYEN

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Vor 4 Monate
Alvaro Salazar
Alvaro Salazar

Brian has the smarts and charisma of an sp500 company ceo

Vor 4 Monate
Chao Ng
Chao Ng

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Vor 4 Monate
WELLKNOWN DRILLA
WELLKNOWN DRILLA

Waiting for a movie about this with Max Greenfield playing Brian Chesky

Vor 4 Monate
Kris B
Kris B

Lol at the people with their laptops out

Vor 4 Monate
Jane Diaz
Jane Diaz

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Vor 4 Monate
Daniel Phil
Daniel Phil

1:05:30 I was too easy for him so in order to make it a challenge he decided to hire developers from North Korea.

Vor 4 Monate
effervescent_bubbles
effervescent_bubbles

anyone that quotes steve jobs has my respect

Vor 4 Monate
koios3
koios3

Great talk!

Vor 4 Monate
Emir Veziroglu
Emir Veziroglu

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Vor 4 Monate
Selena Le
Selena Le

it is true, live in the product to be more insightful

Vor 4 Monate
Stephen Doherty
Stephen Doherty

Calls mom: "MOM I'M A COCKROACH!!!" xD 20:30

Vor 4 Monate
정주원
정주원

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Vor 4 Monate
Segun Ajayi
Segun Ajayi

3:04 Jack Ma if he wore glasses

Vor 4 Monate
Laura Powell
Laura Powell

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Vor 4 Monate
Martin Luther
Martin Luther

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Vor 4 Monate
Brodie.The.Athlete
Brodie.The.Athlete

32

Vor 4 Monate
CryptoMasta
CryptoMasta

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Vor 4 Monate
David Henson
David Henson

Brian went to the highschool I’m going to now lmao

Vor 4 Monate
Amade Colenbrander
Amade Colenbrander

This is a hella good idea why didn't it work?

Vor 4 Monate
Neicolaes
Neicolaes

does anyone know what the book is called he read about Andy Grove that taught him management?

Vor 4 Monate
infinity ma
infinity ma

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Vor 4 Monate
Nick Humphries
Nick Humphries

1:24:46 - the dude has switched to facebook now haha

Vor 4 Monate
Nick Humphries
Nick Humphries

1:20:47 - he was getting a quality amount of snaps there haha

Vor 4 Monate
nueah
nueah

Gotta grab some Airbnb stocks...

Vor 4 Monate
Peter Michaels
Peter Michaels

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Vor 4 Monate
Grace Wallace
Grace Wallace

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Vor 4 Monate
Jake Stewart
Jake Stewart

I know this doesn't have much to do with the video, but I would like to share these questions and this message with as many people as possible. 1. What do you think happens to someone after they die? 2. Do you think there is an afterlife? 3. If heaven exists, how do you get there? 4. Do you think you are good enough to get into heaven? I'm definitely not good enough to get into heaven. Here are a few questions to test your goodness: 1. How many lies have you told in your whole life? 2. Have you ever stolen? 3. Have you ever used God's name in vain? 4. Jesus said that "whoever looks at a woman to lust for her has already committed adultery with her in his heart" (Matthew 5:28). Have you ever looked with lust? 5. If you have broken any of these commandments, would you be innocent or guilty on Judgment Day? 6. Would you go to Heaven or Hell? The Bible says that "all liars shall have their part in the lake which burns with fire and brimstone" (Revelation 21:8) and "Those who indulge in sexual sin, or who worship idols, or commit adultery, or are male prostitutes, or practice homosexuality, or are thieves, or greedy people, or drunkards, or are abusive, or cheat people — none of these will inherit the Kingdom of God" (1 Corinthians 6:9-10). So, if you are guilty of any of the ten commandments, then you are in trouble when Judgment Day comes! Do you know what God did for guilty sinners so that we wouldn't have to go to Hell? 2,000 years ago, God became a human being, Jesus of Nazareth, who suffered and died on the cross for our sins and rose from the dead on the third day, defeating death. The punishment that we deserve for breaking God's law, Jesus took in our place. He paid the fine that we could never pay so that God can legally set us free by forgiving our sins. He is just, by punishing evil through Jesus' death on the cross, while being rich in mercy towards us. What you have to do is repent, or turn toward God, and believe in Jesus Christ. Don't trust your own goodness, because, as Jesus said, "No one is good — except God alone" (Mark 10:18). Trust alone in the savior. The moment you do that, God will forgive every sin you have ever committed and grant you eternal life, and He will give you a new heart with new desires, so that you will love to do what is right. You will be born again. But you must repent and trust in Jesus. When are you going to do that? Here is a short Christian movie on this subject and depression: https://www.youtube.com/watch?v=fcqxzXMRGoc

Vor 4 Monate
CryptoMasta
CryptoMasta

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Vor 4 Monate
DC Danny
DC Danny

This is great

Vor 4 Monate
04 old sub7
04 old sub7

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Vor 4 Monate
passerby
passerby

Sorry the what brothers? Sanwa Brothers?

Vor 4 Monate
Emir Veziroglu
Emir Veziroglu

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Vor 4 Monate
Emir Veziroglu
Emir Veziroglu

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Vor 4 Monate
Celsa Celsa
Celsa Celsa

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Vor 4 Monate
Raj Thomas
Raj Thomas

Woah that was just awesome. No words!

Vor 5 Monate

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